The experimental analysis of behavior is a natural science, a branch of biology.
Behaviorism
Contingencies of Reinforcement: A Theoretical Analysis
1969
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"The rat is always right."
Strange & Unusual"The way to get things done is not to mind who gets the credit for doing them."
Strange & Unusual"The way in which a child is taught to perform an act is often more important than the act itself."
Humorous"The most important thing about teaching is to teach what it is to know."
Strange & Unusual"The environment not only goads or releases, it selects."
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