Rewards for good service are not to be a matter of routine, nor punishments for bad service a matter of course.
The Art of War
The Art of War, Chapter 12: The Attack by Fire
c. 5th Century BC
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"If you are strong, appear weak. If you are weak, appear strong."
Humorous"The art of war is of vital importance to the State. It is a matter of life and death, a road either to safety or to ruin. Hence it is a subject of inquiry which can on no account be neglected."
Controversial"One may know how to conquer without being able to do it."
Humorous"In the practical art of war, the best thing of all is to take the enemy’s country whole and intact; to shatter and destroy it is not so good."
Strange & Unusual"Attack him where he is unprepared, appear where you are not expected."
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