"The only way you get people to work on these things is if they don't feel like they're being judged."

"We're not trying to be a monopoly. We're trying to be a good company."

"I'd rather have Google not be a company than have it be the kind of company that does this kind of stuff."

"We need to get out of the way of our users and let them discover what they want."

"The only way you are going to get to be good at anything is to be able to make mistakes. And I think that's why we're successful."