"Design is not just what it looks like and feels like. Design is how it works."

"I started Apple in my parents' garage when I was 20. We worked our butts off, and we made a lot of mistakes. But we learned a lot, and we got a lot done."

"I mean, some people say, 'Oh, God, if [Steve Jobs] got run over by a bus, Apple would be in trouble.' And, you know, I think it wouldn’t be a lot of fun, but there are some really capable people at Ap…"

"The minute you understand that you can poke life and if you push in one thing something will pop out the other side, that you can change it, you can mold it. That's maybe the most important thing. It'…"

"It's the most powerful computer ever built. It's the best computer ever built. It's the most fun computer ever built."